Promotions for Irumbu Thirai starring Vishal, Samantha Akkineni and Arjun are already underway in a subtle manner with character posters being unveiled since the start of this week.

Slated for a January release, Irumbu Thirai directed by debutant PS Mithran and produced under the Vishal Film Factory banner with music by Yuvan Shankar Raja has now released the third character poster from the film. This time, we get an insight on 'Action King' Arjun's character, who is referred to as the 'White Devil', in tune with the cyber crime theme of the film.

The makers have dropped minute details on Arjun's character from this poster that shows him being involved in data breach, cyber attacks and data safety management among other factors. Based on this poster alone, we can be affirmed that Irumbu Thirai shed major light on the ill effects of technology in this modern age. 

 

It will be an interesting battle to witness between Vishal, the army man and Arjun, the hacker.