Doodi is an upcoming Tamil film that features newcomer Karthik Madhusudhan and Shritha Shivadas in the lead roles. Apart from playing the lead role, Karthik Madhusudhan has also penned the story, screenplay, and dialogues and interestingly, he has directed the film along with Sam RDX. Doodi is set for its theatrical release on September 16 and the film has already started to gain a good level of traction among the people, following its innovative promotions. Yes! Karthik Madhusudhan performed live in front of leading cinema theatres (Kamala Cinemas, Rohini Silver Screens) in Chennai and his live musical performance caught the attention of the film buffs and audiences.

This is indeed an interesting promotional strategy to be carried out on-ground and it looks like the team has more such plans. Talking about this promotional plan, Karthik says, "Doodi is a guitar-based film and is a musical love story. So, performing in front of theatres with the guitar seemed like a fascinating idea for us. By doing this, we would also be promoting the songs in our film". When he was asked about the meaning of Doodi, he said, "You will know the reason behind the title of Doodi when you watch the film. The reveal will be made in the climax".

Well, it looks like an interesting film is on its way to hit the screens. Doodi features Jeeva Ravi, Arjun Manigandan, Sana Shalini, Sreeranjini, Vijay Manikandan, Madhusudhan GV, Akshatha, Edwin Raj, Uttara, Rani Swamy and others in supporting roles. Produced by Connecting Dots Productions, the film has music composed by KC Balasarangan of Super Singer fame, while the cinematography is taken care of by Madhan Sundarraj and Sunil GN. Sam RDX has edited the movie which has art direction by Karthik Madhusudhan, Niharika Satish, Ratan G. Aravind Kumar has penned the lyrics.