'Thalapathy' Vijay's Beast has turned out to be a phenomenal box office success, several Tamil Nadu theatre owners have now revealed in a video released by blockbuster production banner Sun Pictures. Directed by Nelson Dilipkumar and featuring music by Anirudh Ravichander, the mass action comedy film's release was one of the biggest in Tamil cinema in recent years and is Sun Pictures' second production venture with Vijay after the 2018 money-spinner Sarkar. Beast, which has Vijay paired with youth sensation Pooja Hegde, had opened to mixed reviews but has raked in the moolah at the box office. 

Several notable theatres have now expressed their joy in releasing Beast, including Vishnu Kamal of Kamala Cinemas, Chennai, who said that the film has been performing really well in their screening complex while adding that family audiences have been thronging to watch Vijay in action. Ramsamy Raja of Ram Muthuram Cinemas, Tirunelveli, stated that the film has made massive collections in the first five of its release. Rhevanth Cheran of Rohini Cinemas, Chennai, said that Beast has made collection records. Likewise, Rakesh Gowthaman of Vettri Theatres, Chennai, thanked the Sun TV group and Vijay for his belief in theatrical releases. He further stated that theatre owners and fans are happy whenever his films get released on the big screen. Suresh Kumar, CEO of Ayngaran International, said, "Beast has made a record among the films that Vijay has acted in his career for the highest collections." He further expressed his gratitude to Sun Pictures for the overseas release of the film. Watch theatre owners speak about Beast's success in the video below: