Focus on the content, rest will follow: K. Balachandar

Many Kollywood films have made it big in recent times; most of these are small budget films with�strong story lines. Kollywood films have been treading with concepts closer to reality. According to K. Balachandar, of late there is a lot of depth in every character essayed on screen. He also quoted instances from recently-released films like Pasanga and Kunguma Poovum Konjum Puravum.

The veteran director opines that�a strong script with�clear logic is a sure-shot recipe for success. When the audience is able to connect with the characters on screen, set in a realistic backdrop, the film is�a guaranteed hit! Situations closer to life always worked and unkown actors have gained prominence today.

The director concluded that Kollywood needs a paradigm shift from its usual formula-based films as�audience tastes have changed and taking the audience for granted may prove to be fatal. He�advocated originality in place of remakes and added that film makers should not test the emotional level of the average cinemagoer too much.