Director Santhosh P. Jayakumar's Iruttu Araiyil Murattu Kutthu starring Gautham Karthik, Yashika Aannand, Vaibhavi Shandilya, Chandrika Ravi and Shah Ra turned out to be a box office success upon its release in 2018. Since then, a sequel to IAMK was announced under the title Irandam Kuththu, which this time has Santhosh P. Jayakumar turning hero alongside Karishma Kaul, Akrithi Singh, Meenal Sahu, Daniel Annie Pope , Rajendiran, Ravi Maria, Chaams, TSK, Singam Puli, Swaminathan, Shalu Shamu in supporting roles.

Produced by Hari Bhaskaran under the Flying Horse Pictures banner, promotions for Irandam Kuththu have been carried out in an active manner over the past few days, with various songs from the film receiving positive feedback, especially from the youth. Now, the makers have released a strictly adults only sneak peek promo video for Irandam Kuththu, which is featured on the film's leads Santhosh P. Jayakumar, Daniel Annie Pope, Akrithi Singh and Karishma Koul. 

Irandam Kuththu will be the first of the few Tamil films coming out in theatres this Diwali on November 14 after the nationwide lockdown had shut down cinema halls around the country. Theatres across the state were forced to stop operations due to the coronavirus pandemic and audiences have been waiting for cinema halls for many days to reopen. The news of Irandam Kuththu hitting theatres provided a relief to many who took to social media to express their happiness. 

The decision to release Irandam Kuththu came after the digital service producer Qube Cinemas Technologies earlier this week announced "a 100% waiver of Virtual Print Fee (VPF) for the month of November 2020 for all filmmakers to help release new movies post the lockdown." Irandam Kuththu has been given a clean 'A' certificate by the Central Board of Film Certification (CBFC), with the film's theatrical distribution rights being acquired by Rockfort Entertainment. 

Watch the Irandam Kuththu sneak peek below: