Leading Tamil actor Arun Vijay has kicked off 2024 on a bang with his latest film, Mission: Chapter 1 – Achcham Enbadhu Illaiye, directed by blockbuster filmmaker A. L. Vijay featuring songs and a background score composed by National Award winner G. V. Prakash Kumar. The action thriller film is witnessing a big jump in the theatre count, including additional shows being added in order to meet the audience's demand, and is set to kickstart a positive start for Tamil cinema for the year up ahead. The prestigious Lyca Productions banner has been aggressively promoting Mission: Chapter 1 informing fans on social media on Friday, January 19, that the Arun Vijay film has won the hearts of the audiences everywhere as it enters the second week in its theatrical run. Sharing new posters, the makers wrote, "Embarking on the 2nd week of MISSION Chapter-1 ???? The thrill continues to peak, and the Mission conquers hearts far and wide with increased screen counts & shows! ???????? #MissionChapter1 RUNNING SUCCESSFULLY in Cinemas near you! ?????" (sic)
Embarking on the 2nd week of MISSION Chapter-1 ???? The thrill continues to peak, and the Mission conquers hearts far and wide with increased screen counts & shows! ????????#MissionChapter1 RUNNING SUCCESSFULLY in Cinemas near you! ??????@arunvijayno1 Director #Vijay @gvprakash… pic.twitter.com/sudgOnEYZT
— Lyca Productions (@LycaProductions) January 19, 2024
Arun Vijay too has been going out of his way over the past couple of weeks by promoting Mission: Chapter 1 with a fractured arm by visiting theatres across Tamil Nadu and interacting with fans, while also clicking selfies with them. The Yennai Arindhaal actor posted a video on X along with a heartfelt statement yesterday after visiting a cinema hall in Pondicherry and expressed his gratitude for their show of support towards his latest film. Arun Vijay wrote, "Thanks for all the unconditional love and appreciation for #MissionChapter1 !!?????????? This pushes me to work even harder to always entertain you'll..???????? Love you all..????" (sic)
Thanks for all the unconditional love and appreciation for #MissionChapter1 !!??????????
— ArunVijay (@arunvijayno1) January 19, 2024
This pushes me to work even harder to always entertain you'll..????????
Love you all..???? pic.twitter.com/r7X8QnxlQz
Mission: Chapter 1 – Achcham Enbadhu Illaiye has Arun Vijay sharing screen space with English actress Amy Jackson, who has made a big comeback to films and Tamil cinema after five years after her last appearance in the 'Superstar' Rajinikanth blockbuster, 2.0 (2018), while Nimisha Sajayan has once again impressed in her role after powerful performances in Chithha (2023) and Jigarthanda DoubleX (2023).
