The music launch of Thadaiyara Thakka is likely to take place in Chennai on April 14; Sony Music has bagged the audio rights of the film. With Thadaiyara Thakka, Arun Vijay and  Feather Touch Entertainment are looking for a hat trick hit. Like their earlier ventures, Malai Malai and Maanja Velu, Thadaiyara Thakka is also expected to be a action packed commercial entertainer with the right mix of humour and romance. Mamta Mohandas and Rakul Preet Singh are the leading ladies. It is said that a major part of the film has been shot during night time which is also a major highlight of this flick. Arun Vijay has also performed some daredevil stun sequence in this flick which is expected to be a visual treat.

Debutant Magil Thirumeni, who had earlier served as an associate to Gautham Menon, is the director while Sukumar of Mynaa fame is the cinematographer. Art direction is by Prabhakar, music by Thaman, lyrics by Thamarai while Praveen and Srikanth will take care of editing.