Production houses these days are going the extra mile to get the word out about their films to the masses as well as classes with 'Superstar' Rajinikanth’s Kaala too now on a similar path.


This Pa. Ranjith directorial produced under Dhanush’s Wunderbar Films banner with music by Santhosh Narayanan is all set for a grand release starting June 7.


Meanwhile, with promotions in full swing, Kaala has now received a unique status as it now becomes the second Tamil as well as south Indian film to get its own hashtag emoji on Twitter.


Rolled out on Twitter already starting today (May 28), these emojis are available in Tamil, Telugu, Hindi and English.


It must be noted 'Thalapathy' Vijay’s blockbuster Mersal released last year was the first Tamil film to be bestowed with this honor.


Kaala also has an ensemble cast featuring names like Nana Patekar as the antagonist, Huma Qureshi as the female lead followed by Samuthirakani, Easwari Rao, Shayaji Shinde, Anjali Patil, Ravi Kale, Aravind Akash, Sakshi Agarwal, Pankaj Tripathi among others in supporting roles.


Tags: Kaala, Rajinikanth, Huma Qureshi, Samuthirakani, Nana Patekar, Mersal, Vijay