Apsara Reddy unveiled the logo of the popular Rainbow Film Festival that is instituted by Chennai Dost, a premium advocacy group for GLBTIQ rights. Speaking on the occasion, Apsara, said, "I have never shied away from throwing my weight behind causes I feel passionately about. While awareness is only increasing, festivals such as these will help open minds and look at alternate lifestyles with a healthy attitude." She added that diversity is good and that there should never be a reason for exclusion. Apsara also lauded Chennai Dost and its enterprising team headed by Vikranth and Rupesh, for making this event happen!