Movies always have the capacity to influence the masses through what they project through the story and/or the dialogues. A majority of the films until the past decade have portrayed toxic, abusive relationships and stalking in the name of "love". Back in the 80's, women were always told how to behave, walk, dress and almost all the time talked down upon. Following that, 90's were about women being advised to not drink and smoke, while the logic that irrespective the gender, both the habits are harmful was thrown out of the window.

Despite the awareness about gender equality and "actual" feminism, the above mentioned situations are still very much prevalent in Tamil cinema. Even the filmmakers and the writers pen down scenes and dialogues that could easily be related to the audiences, irrespective of them being right or wrong. The leading actors in the industry also continue to do films in the same, age old toxic pattern, though a couple of them have mindfully attempted to redeem their mistakes.

For example, Ajith Kumar, earlier in his career essayed lover boy roles, that stalked heroines in the name of love. Even his iconic movie, Vaali had scenes where Ajith's character manipulates Simran's character into believing that he's a heartbroken, so as to woo her. Mankatha, being his 50th movie, had his character, Vinayak Mahadev tricking Trisha's character into falling in love with him, only to get close to her father. Also, not to forget the infamous scene that had his character uttering cuss word aimed at Laxmi Raai's character, which was highly derogatory.

It was only with Yennai Arindhaal, Ajith made a conscious effort and ensures that women characters in his movies are written with respect and dignity. In order to not guide his fans and followers into misleading, misogynistic and toxic paths, Ajith has been picking scripts that is concerned towards women's safety and carefully crafted characters that had esteemed approach towards women.

His 2015 film Vedalam had dialogues stressing against stalking women and on the other hand, this year's Pongal release, Viswasam had scenes insisting on the right way of children's upbringing and how it moulds them into their adulthood.