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Masala Padam Movie review
'Masala Padam', the phrase which is used in Kollywood to refer a pakka commercial film is the soul of this movie. The film is about a group of youngsters who simply criticise commercial films with the tagline 'mokka' and 'cliches' on the social networking sites and gain publicity with their reviews. At one particular phase, a producer challenges these online reviewers to come up with a perfect commercial script without any cliches. Their journey to write a good story lead them to three real life characters, played by Mirchi Siva, Bobby Simha and Gaurav. Will they end up finding a good script? Can they impress the producer? or will they surrender to the producer? forms the crux of the story. To know more about Masala Padam, watch the film on silver screens.
Just like its title, the film has all elements--romance, comedy and action, required for a perfect masala padam. The director has given a clear picture on how a film is enjoyed by different sectors of audience and what are their expectation from a film. Bobby Simha steals the show with his rugged rowdy avatar. Even with minimal number of dialogues, his actions and expressions stand loud in terms of both romance and violence. As usual Mirchi Siva impressed the audience with his subtle and situational humour. Every time the actor appeared on screen, the audience goes on splits. His character is something which any middle class Tamil youngster could relate to. Newcomer Gaurav's perfects the role of a romantic charming chocolate boy, which any girl could dream of. And, the bunch of newcomers who represents the social media reviewers and blog writers brings in freshness to the screens. All of them have done their parts well. Lakshmi Devy, the heroine of the film, has delivered an appreciable performance, whose role interlinks with all the key characters. The actress who is also the screenplay writer of the film, walks away with accolades for the freshness in screenplay and also its subject.
With that said, the film did lose its spiciness at some point. Expected cliche situations and dialogues in the second half could have been avoided. Especially Gaurav's character and his background story could have been portrayed better. However, the actor pulled it off with ease. Being a cinematographer turned director, Laxman has done a commendable job as a director and as a cinematographer. Masala Padam has freshness in story and portrays the transformation of a docu-drama to a wholesome film. Music and background score by debutant Karthik Acharya, is laudable. Especially the variations in BGM for each of the three characters enhance the character's nature. Editing by Richard Kevin is crisp and neat with a less run time of 150 minutes. One cannot forget to mention the title song (which musically describes the history of Cinema) that stands out for its lyrics and amazing graphics. At the end of the day, this neatly crafted enjoyable film sets out as an encyclopedia on how to script for a 'Masala Padam' should be.
Verdict: A 'Padam' and 'Paadam' for movie buffs!