'Thalapathy' Vijay's Beast trailer will finally be arriving in grand style on Saturday ahead of the film's theatrical release on April 13. All set to be released later today evening at 6 p.m., Sun Pictures has now announced that the highly-anticipated Beast trailer will be premiering in the Premium Large Format (PLF) for the first time in India while adding that a rocking experience awaits fans everywhere. Explaining what PLF is and how it will be applied in Vijay's Beast, reputed Tamil film colorist G. Balaji, best known for his work in Aadai, Super Deluxe, Kadaisi Vivasayi, and Navarasa to name a few, took to Twitter and said that the Beast trailer in YouTube will be equivalent to the digital cinema IMAX projection aspect ratio of 1.89:1. 

This latest announcement from Sun Pictures will no doubt come as big joyous news for Vijay's fans, who will be looking to head to theatres to witness the Beast trailer in a large scale format. The excitement for the trailer has been massive and the buildup to it has been nothing short of sensational as the response to the promotions for the film has so far been astounding. There are also expectations that the Beast trailer will create many new online records after Vijay’s Master teaser released in late 2020 became the most-viewed Tamil film teaser of all time. It is to be noted that the last time a trailer had come out for a Vijay film was for Bigil in 2019 and it will be interesting to see if Beast will go past it.