The music of the film Nam Anna Don was launched via mobile network. It was the first time in Sandalwood industry that the audio launch was held in a simple way without any chief guest or CD decks or journalists.

Sources state that mobile subscribers of a leading service provider can download and listen to the songs of Nam Anna Don for five days and the other mobile subscribers can avail this opportunity from January 9 of this month.

Director Ramesh Aravind stated that the service provider he had chosen had more than 55 lakh subscribers in Karnataka and he thought that this was an innovative way to release the music.