JA Entertainment: John Abraham's little known production house

For all of you who think John Abraham is just all brawn, the actor has another avatar as a business man. John had started his very own production house 'JA Entertainment' in partnership with his close friend Sheel Kumar, who had paved way for John's debut Jism. The production company was launched six months ago in a modest way. To begin with, John's JA Entertainment is focusing on making ad films, and the company has already produced three commercials, which includes a Nikon camera commercial with Priyanka Chopra.

JA Entertainment has plans to progress into movie production from next year. John is not a businessman who invests money and deputes all the responsibilities to his managers, but believes in taking part in the enterprise's day-to-day operations. The actor has a Marketing degree and had specialised in advertising, coupled with a long career in advertising and modelling.

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