Confederation of All India Traders writes to BCCI opposing Dream11 as IPL title sponsor
By Vivek Raj | Galatta | Aug 19, 2020, 04:00 pm
Traders' body Confederation of All India Traders (CAIT) wrote a letter to the Board of Control for Cricket in India (BCCI) on Wednesday opposing the fantasy gaming platform, Dream11, coming on board as the new title sponsor for the upcoming thirteenth edition of the Indian Premier League (IPL).
Members of CAIT in their letter to BCCI President Sourav Ganguly raised objections over the IPL 2020 title sponsor reportedly having stakeholders from China. CAIT, which is actively going forward with the campaign to boycott Chinese goods said, "We are deeply pained to note that now Dream 11 has been chosen as sponsor of IPL 2020 which has Chinese company Tencent Global as one of the major stakeholders".
CAIT's letter further read, "We are of the considered opinion that awarding sponsorship to Dream 11 is nothing but a bye pass route to neglect the sentiments and feelings prevailing among the people of India against China for its regular attempts to invade the interests of India,".
Dream11 was announced as the title sponsor of IPL for a four and a half month deal after it won the sponsorship rights with a bid of Rs 222 crore, thereby replacing Chinese mobile phone giant, Vivo. It is to be noted that Dream11 has already been one of the sponsors for the IPL for nearly a couple of years now. A Rs 440 crore-per-year deal between Vivo and BCCI was suspended for the upcoming IPL 2020 edition after the border stand-off issue between India and China.
IPL 2020 will be played in the UAE in the wake of the coronavirus pandemic crisis and will be held from September 19 to November 10. Although questions have been raised about Chinese company Tencent's investment in Dream11, a BCCI insider has reportedly stated that it is less than 10 percent. Dream11 is an Indian company founded by Harsh Jain and Bhavit Sheth.