Cook with Comali sensation Ashwin Kumar recently featured in an independent music video - 'Kutty Pattas' and the song turned out to be a sensational hit among the fans and music lovers. Ashwin Kumar performed alongside Bigil fame actress Reba Monica John in the video song and the duo made sure that they kept the viewers engaged with their dance moves and screen presence. Following the success of 'Kutty Pattas', Ashwin Kumar is all set for the release of his next music video. His next music video is called, 'Criminal Crush' and it is composed by Godson, who is a visually challenged person. The highlight aspect of this song is that it is crooned by rockstar Anirudh Ravichander.

When you know that the song is sung by Anirudh, you need not worry about the song's success and reach. Ashwin Kumar will feature alongside actress Tanya Ravichandran of Karuppan fame in this music video and it is directed by Ruthra Manigandan and Ka Sa Anand. The song is produced by Neeraj M Jeyakumar. Leading production house, Vels Film International, known for bankrolling movies like Comali, LKG, and Mookuthi Amman, has started a new initiative which is called Vels Signature. The 'Criminal Crush' music album will be the first release under the initiative of Vels Signature, which has been started to encourage new and budding talents.

The full song is scheduled to release on April 16 and it will be launched during the upcoming IPL match between Chennai Super Kings and Punjab Kings. Launching the song during the match will definitely give a wide reach for the makers of Criminal Crush and the fans are eagerly looking forward to the release. The song has been shot by cinematographer Goutham George and put together by editor Gokul Venkat. MGM has penned the lyrics for the song, while Super Singer fame Srinisha Jayaseelan has lent the female vocals. The song will be released on YouTube and other leading audio streaming platforms on April 16, Friday.

Ahead of the song's release, the makers have now released a new promo video and in this video, we see a glimpse of the song's composing session. This promo video features Ashwin Kumar and the song composer Godson and we also get to hear a few seconds of the song. This video shows us the moments that Ashwin spent with music director Godson and he assures the young composer that the people will celebrate him after the song's release. Check out the newly released promo video of Ashwin Kumar's Criminal Crush here: