Every Vijay film release is nothing less than a celebration in Tamil Nadu. And for his fans, the Bairavaa release is a special Pongal treat. Apart from mass cutouts, flower garlands, music, and dance, fans also bought a 25-kilo cake to celebrate the first day first show at Albert Theatre. The first show started as early as 4 am in the city amidst much fanfare. Moreover, the film has opened to thumbing responses in theaters. Bankrolled by Vijaya Productions, the film is a complete commercial potboiler with all the elements required for a perfect entertainer. Directed by Bharathan, Keerthy Suresh plays the leading lady.

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