Jai-Anjali starrer Balloon is the latest to join the Kabali mania. The unit has declared holiday on 22nd of July for Kabali release. The film is directed by Sinish and produced by TN Arunbalaji and Kandasamy Nandhakumar of 70MM and Dhilip Subbarayan of Farmer's Master Plan Production.

“We were very clear on spending the whole day of 22nd July watching Rajini Sir’s Kabali. We grew watching him and when the whole world is eager to see him on 22nd July ... why do we need to lag behind we asked ourselves. I thank my producers for accepting our request. We are all fired up and aloud we cry "Neruppuda” said director Sinish.